Explera Travel Creators New Zealand
Hotel, transfers and daily experiences for travel creators from 150k followers — in exchange for honest, disclosed coverage.
In short
Explera's New Zealand programme hosts travel creators on the ground, from Auckland and Rotorua to Queenstown and Fiordland. From 150,000 followers on your primary channel, you get hotel, transfers and activities in exchange for honest, disclosed coverage. You pay your own flights and insurance, keep editorial control, and get an answer within five business days of applying.
The tiers
150k–249k followers
Your pick from our catalogue, matched to the niche your audience actually follows you for.
250k–499k followers
Not a single outing — a programme built around what your channel is known for.
500k–1M followers
Enough time to move between destinations rather than shoot one base, so the trip carries a real narrative.
1M–5M followers
Island days, cultural itineraries, venue sessions — planned around the destinations and the content your audience comes to you for.
Spotlight · Under 150k followers. We still reply — and still consider a single activity or tour.
Bespoke · Over 5M followers. Above five million, we build the trip with you — including multi-destination trips across Asia.
What's included
A hosted day
08:00
Private vehicle from your hotel. Cool mornings show the most steam, so we start early.
08:30
Geysers, boiling mud and mineral pools from the boardwalks, before the tour coaches arrive.
12:00
A walk along Lake Rotorua. Lunch is on your own time.
13:30
Back to the hotel to rest, back up footage and post stories.
17:30
A welcome from the hosts, performance and explanation, with clear guidance on what can be filmed.
19:00
Food cooked in the earth, lifted and served as part of the evening.
21:00
Private vehicle back to your hotel.
How it works
3+ weeks before travel
Follow @expleradmc on all our social media profiles, then tell us about your channel, your audience, your blog or website and the trip you have in mind.
5 business days
We verify reach, engagement and audience geography, then give you an answer either way.
Signed in the portal
Inclusions, dates, deliverables and disclosure wording, agreed and signed before anything is booked.
Within 30 days
Announce the trip before you go, then publish within 30 days of your last travel day, tagging @expleradmc.
How we work
Disclosed, always
Your edit, not ours
Culture and land, respected
A straight answer
Deliverables & disclosure
Announce the trip before you travel, on social media and your blog, tagging @expleradmc.
Publish the agreed posts within 30 days of your last travel day.
Disclose clearly for your audience's markets, then submit links and screenshots in the portal.
FAQ
No. Explera never provides flights, international or domestic. You book and pay for your own flights to New Zealand and any domestic flight, for example between Auckland and Queenstown. We provide hotel, transfers and activities on the ground once you land. We also do not provide cash fees, visas, the NZeTA, the international visitor levy or travel insurance.
Hosted tiers start at 150,000 followers on your primary channel, whether that is Instagram, YouTube, TikTok or an equivalent blog audience. The number decides your tier, from Rising to Authority, and above five million we build the trip individually. Under 150k we still reply and consider a single activity or tour in New Zealand, without hotel or transfers.
Creators aged 18 or over with a primary channel they built themselves and a blog or website of their own. We verify reach, engagement quality, audience geography, niche fit and content quality before confirming anything. Bought followers, engagement pods or past sponsorships that were not disclosed end the conversation. You also need your own flights, insurance and any visa or NZeTA your passport requires.
Yes. Every applicant must own a blog or website as well as their primary social channel, and that includes Spotlight applicants. A social profile or link-in-bio page does not count. We check that the site is live and belongs to you. It carries your pre-trip announcement and your post-trip blog post with a do-follow link to the agreed Explera page.
Your tier's hotel nights, return airport transfer in a private licensed vehicle and the activities in your agreed itinerary are hosted. You pay for flights, travel insurance, any visa or NZeTA and the visitor levy, and personal extras: shopping, extra drinks, spa add-ons and any upgrade that was not agreed. Meals are included only where the itinerary says so.
You disclose under the rules of your audience's markets. For a New Zealand audience, the Advertising Standards Authority treats a hosted trip as advertising: label each post clearly and upfront, for example "Ad", separate from your other hashtags, and do not rely on "gifted" or "hosted" alone. The exact wording for your collaboration is written into your agreement.
Once you are approved and before you travel, you publish two announcements: a social post saying you are travelling to New Zealand with Explera, tagging @expleradmc, and a blog post on your own site announcing the trip and linking to the agreed Explera page. Both are disclosed, submitted in the portal with a URL and screenshot, and checked before you travel.
No. We never script or pre-approve your editorial content, and you decide what you say about New Zealand and about us. We only check that the agreed tags, links and disclosure are in place, and we may ask for a factual correction, such as a wrong price, a safety detail on a track or the name of an iwi.
At least three weeks before you travel. We answer within five business days, and scheduling needs at least a week after you sign the agreement. The form warns you if your dates are sooner. For the southern summer and the ski season, apply well ahead, because Queenstown and Lake Tekapo have limited rooms at peak times. Allow time for your NZeTA or visa too.
Commercial filming on public conservation land, which includes the national parks, needs a concession from the Department of Conservation, so tell us your plans and kit early; see DOC's filming page. At Māori cultural experiences and marae, follow the hosts' protocol, ask before filming and stop when asked. Haka and tā moko are not props.
Your move
